SEO - tips for beginners

Jefferson Graham didn’t just write an article of free SEO tips — he also brought his video camera along. The result is a five minute video interview with more easy, free search engine optimization tips. Again, this is targeted at beginner SEO and small business SEO instead of advanced marketers. You can watch the video below:

SEO Demystified: Link Building

by Tyler

One of the most important factors in determining your ranking in search engines is the number and quality of in-bound links to your site. Link building can include directory submissions, advertising, even link exchanges. But the most effective long-term strategy is to simply create great content.

Search engines will spider or crawl your site more frequently and spider more pages if you have a lot of good links pointing to it.

Before we proceed further, I want to address reciprocal links vs in-bound links. From time to time, I will receive a form email from some entity that wants to exchange links — that is, they’ll link to us if we link to them. That simply will not help you and in some cases may even hinder your efforts to get better positioning in organic search results. As a rule, I always suggest that our clients turn this down unless they are exchanging links with strategic partners.

You should also be mindful where an in-bound link appears. Well placed links from authoritative sites will not only help with your page rank, but they will also bring in a steady stream of quality visitors to your site. That will, in the long run, result in more conversions than if you simply go after random links from anywhere.

Read on ‘SEO Demystified: Link Building’

rel=external

Today I have receive from a very good friend of mine a question: What is rel=external ? He has look in the source of my blog I think.

So for everyone who already don’t know here it is the explanation:

rel="external" does nothing except notify the browser to open a new window, like target="_blank". The only difference is that rel="external" is xhtml valid, and target="_blank" is not.

How To Start SEO With The Right Attitude And Direction

A common problem is that most webmasters think it is going to be too difficult or they give up quickly. Like anything else, you need to accumulate knowledge and experience, to improve your seo skills.

Do not give up if you struggle a bit at first and understand that it is very common. With everything you do, you cannot get something perfect at once. But you need to commit to the idea of getting one keyword in the number one spot on Google. If you jump from one traffic generation method to another, you always find the same thing. No method gives you instant traffic. Every and each method requires some time to at least get used to it.

A good idea is to focus on seo for an entire month and you should then see some results. At least if your website is brand new you should see some rankings starting from MSN, then Yahoo and finally Google. The older your site gets and the more backlinks it accumulates the faster it will rank.

Do not commit seo suicide.

Pagerank does not give you any significant meaning of your progress. Simple because all websites pagerank are updated by the search engines every couple months. You might already have some pagerank, but you can only see how much pagerank you have when search engines do a pagerank update. So do not give up just because you have no pagerank.

On the other hand, you can see where you rank instantly. Whenever someone searches for a keyword in a search engine, the spiders put up the results with the best optimized websites at the very top. This is done each time someone searches something. That is obviously good news, there is no such thing as ranking update. If you merit the number one position, you are going to be there now.

There are several reasons why these thing work like this. But it is technical things that are not very important for us to know.

Checking how many backlinks you have is also something which many webmasters do the wrong way. First of all never use Google, because they do not show all backlinks a website has. It is recommended to use Yahoo or other search engines.

If you got a thousand links the past month, it does not mean you are going to see a thousand backlinks when you check how many backlinks you have.

For example, if you got backlinks from webpages that are not yet indexed, they will not show up. There is nothing to worry about here, but simple do not judge your progress by the number of backlinks you have.

You judge your progress by checking where your website ranks for your particular keyword. That is the ultimate method. You improve your search engine rankings bit by bit, starting from nowhere you see your site in MSN probably page 1-2, then you get into Yahoo and then in Google. From there you move to page 1-2 of those search engines as well.

The motto is, have fun while doing seo. It is worth doing, so why not have a happy attitude, it makes thing better. Getting the first keyword on page one or two in Google for the first time is very exiting. Probably once you master seo you feel less exited when you get rankings. This is like making money online. Your first twenty dollars or the first sale is the most exiting.

About the Author

Doing SE Optimization can be fun and profitable using OutRankSmart, Karl Sultana ’s software.

Search Engine Marketing - Search Engine Optimization is Important

by Terry Stanfield

Search engine marketing is the process of using search engine optimization to make sure that your webpage consistently is at the top of the heap when customers and client do an Internet search for terms that are related to your product or service. When search engines send out spiders or bots to collect information about different websites that is then used to decide which web pages show up first in search listings these spiders and bots are looking for search engine optimized content, or SEO content. SEO content drives search engine marketing by repeating certain keywords or key phrases a certain number of times.

When the search engine spiders and bots pick up those keywords or key phrases then they put that webpage higher in the search listings then pages that don’t have SEO content. SEO has become very important to businesses in the last decade because no matter how much you spend on advertising when you’re doing business on the Web your webpage needs to be at the top of the search listings page. Search engine marketing can target the major search tools that people use like Google or Yahoo so that you can be sure your webpage will show up somewhere near the top whenever anyone searches for a keyword or key phrase that is found on your website.

SEO content needs to be original though, just copying and pasting the same paragraph over and over won’t help you with SEP. The spiders and bots are programmed to not list sites that repeat the same word or the same phrase over and over. So if you were planning on taking one paragraph or one page of content and using that for search engine marketing it won’t work. For effective search engine optimization you need to have original SEO content.

If you want your website to really be successful good SEM is the key. Lots of companies place online ads and online ads can be effective at reaching particular target markets but when it comes to sheer numbers the highest number of hits that you will get to your site will come from SEO content and using search engine optimization in creative ways to get your webpage listed higher up in the search rankings.

Studies have shown that a majority of people will never click past the first page of search results when they search for a certain keyword or phrase so you have to make sure that your webpage is at the top of the search results page in order to get the most visitors to you site who are looking for the product that you sell. Using search engine optimization can be tricky until you get the hang of writing SEO content and using search engine marketing but once you figure out how it all works or hire a professional to show how it all works you’ll be amazed at the increase in traffic to your website that you will see.

About the Author: