Well i have worked for some years for the seo companies the following procedure are common to many of them, these process might help you also so have a look.

1 Site Analysis and Optimization
Category and keyword research
Development of strategic keyword phrases, beginning with client suggestions and requiring further research and analysis.Seo companies have to look for best solutions for their clients.Keyword reevaluation after the initial report should be included to refine keywords if necessary. Category research in directories to determine best category selection.
Pages Optimization
Specific HTML optimization of your homepage and sub pages (title, description, keyword meta-tags, etc.) and general site suggestions (navigation, sub page guidelines, site map, etc.)
Copywriting and Content Review:
Copywriting and editing to seed your strategic keywords throughout well-written prose, including a review of content quality and placement. Ensures that your strategic keywords are reflected throughout well-written site content. Includes a review of content quality and placement with suggestions for improvement.
Directory Compliance Review:
Directories like Yahoo!, Look Smart, and ODP have very specific guidelines for good placement. This review ensures site compliance and makes any necessary changes. Ensures strategic category selection and site compliance, suggesting necessary changes.
Dynamic site optimization:
Some robot search engines still can’t crawl dynamic sites Many search engine spiders can’t crawl dynamic sites. Provides home-page optimization, site modifications (creation of crawl able dynamic pages), additional content creation, and specific sub page submissions to certain directories.
Frame site optimization:
Sub pages within framed sites are sometimes incompatible with search engine spiders. Making them search-engine friendly require site modifications to ensure sub page indexing and ensure that the sub page listings will call up your framed site correctly. Site modifications to ensure sub page indexing and proper display of framed sites from sub page listings. Read on ‘Search engine promotion’

The objective of Search Engine Optimization (SEO) is to increase web visitor counts by ranking very high in the results of searches using the most appropriate keywords describing the content of your site. This relative ranking is often viewed as a struggle to best use a few keywords, instead of a struggle to out-do your competition. If you search on your target keywords, you will see the leading site in the rankings. All you need to do is to be better than that number one site. We suggests ways to optimize and improve search engine results with ranking and placement advice, information, hints, tips, and clues to improve your search engine keywords relative to existing leaders. After all, better keyword ranking is your real objective. Read on ‘High Ranking and META TAGs’

Search engine optimization is no longer confined to link building and creating search engine friendly pages. Today search engine optimization requires a more holistic and complete approach, one of the most important components of search engine optimization today is content. Google and other search engines have already hinted at the importance of content, and its not uncommon for sites with better content but lower page rank, to outrank sites that have higher page rank but lower content.

It is important for webmasters to use content to their advantage; the first place where content has to be optimized is on the website itself. Web content is constantly indexed by all search engines, and the content on any website is what decides the popularity of the site with search engines. The most important aspect of optimizing web content is keyword density. An ideal site should have the targeted keyword density close to 5%. Although there are various schools of thought regarding the keyword density that a site should have to make it effective, the truth is that keyword density is important for optimizing a website. Read on ‘Search engine friendly web page design’

Jefferson Graham didn’t just write an article of free SEO tips — he also brought his video camera along. The result is a five minute video interview with more easy, free search engine optimization tips. Again, this is targeted at beginner SEO and small business SEO instead of advanced marketers. You can watch the video below:

by Tyler

One of the most important factors in determining your ranking in search engines is the number and quality of in-bound links to your site. Link building can include directory submissions, advertising, even link exchanges. But the most effective long-term strategy is to simply create great content.

Search engines will spider or crawl your site more frequently and spider more pages if you have a lot of good links pointing to it.

Before we proceed further, I want to address reciprocal links vs in-bound links. From time to time, I will receive a form email from some entity that wants to exchange links — that is, they’ll link to us if we link to them. That simply will not help you and in some cases may even hinder your efforts to get better positioning in organic search results. As a rule, I always suggest that our clients turn this down unless they are exchanging links with strategic partners.

You should also be mindful where an in-bound link appears. Well placed links from authoritative sites will not only help with your page rank, but they will also bring in a steady stream of quality visitors to your site. That will, in the long run, result in more conversions than if you simply go after random links from anywhere.

Read on ‘SEO Demystified: Link Building’